Communicate
an important development with respect to a
significant change in corporate strategy and
geographic expansion plans to the company's
employees, customers, vendors, shareholders
and other stakeholders around the world.
Solution:
Work
with the company to craft the original
press release and translate the release
into mulitple languages.
Collaborate
with a leading PR firm to communicate
the release to the public through leading
media in multiple foreign markets.
Results:
The
press release was successfully distributed
internationally on a timely basis.
Investors
reacted positively to the news, resulting
in an appreciation of the company's
stock price shortly following the release.