Manufacturer
of automatic teller machines and cash dispensers
X
Objective:
Create
a marketing message with a global appeal for
the Client's online advertising campaign.
Solution:
Employ
experienced, bilingual/bicultural copywriters
who work closely with the Client’s
management and marketing team to come
up with creative slogans that best reflect
the company and its products.
Localize
the Client’s current brochures,
pamphlets, and other sales and marketing
materials for a globally consistent
marketing message.
Results:
Produced
a brand new company brochure that had
a global appeal and clearly portrayed
the company’s market positioning.
Created
new slogans for the company’s
Internet advertising campaign on the
international industry website.
